Zuffa, the parent company of UFC, has just purchased it’s biggest competition in the US, Strikeforce. Dana White sat down for a twenty minute interview with Ariel Helwani of MMAFighting.com to reveal the purchase and clear up some details of the arrangement. “Business as usual” is how he described the next few months for both companies.

Apparently they will be kept separately, similar to how WEC and UFC were kept apart for years before merging at the end of 2010 or how Smackdown! and Raw were considered two separate brands in the WWE.

Scott Coker will still run Strikeforce which has a division that Dana White said would never be a part of UFC, the women’s division. With the companies being kept separately however it doesn’t make Dana a liar, since the women will not actually be fighting under the UFC umbrella.

Strikeforce will continue to run shows on Showtime until those obligations are finished and all shows already announced will still take place. Dana did not directly address the Heavyweight Tournament, which began in February in NJ and was supposed to continue sooner rather than later. One might infer that this deal that was brewing might have had something to do with delaying the second leg of the tournament.

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